Examples of the techniques employed in subliminal advertising, and tips on how to detect subtle messages in ads are provided. Site maintained by Pole Shift Forum.

In this essay from the University of Waterloo, Canada, the author explores the psychology of subliminal perception, noting that studies on the subject go back to the late 1800's and early 1900's.

A lecture on the effects of subliminal advertising is summarized in a college newspaper article. Site maintained by Massachusetts Institute of Technology.

An look at the history of subliminal messages beginning with the use of subliminal advertising during movies in the 1950's . Site maintained by the University of Guelph, Canada.

Students use specific examples and statistics to illustrate the effect of sexual connotations in advertising. Site maintained by Northern Kentucky University.

Explore this University of Texas web site for information on advertising ethics issues such as privacy, contests and lotteries, telemarketing, self-regulation, tobacco and alcohol, children and advertising, and more; includes links to additional online resources.

The Pontifical Council issued this statement describing their position on advertising. Site managed by the Vatican.

Read an electronic transcript of "Ethics and Advertising" authored by Geoffrey Klempner, Director of Pathways to Philosophy. Site maintained by the Cardiff Centre for Ethics, Law and Society, Cardiff University, United Kingdom.

This book is a comprehensive study on the psychology behind advertising, particularly sex in advertising. Site maintained by Richard F. Taflinger, Ph.D. at Washington State University.

Information on marketing topics from the industry perspective is available from this online publication. Site maintained by American Marketing Association.

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